WEBINAR
From Boomers to Gen Z: Managing Fairly and Legally
Thursday, February 19 • 1:00 p.m. (Eastern)
Every generation enters the workforce with varying expectations and fights against misconceptions.
How can HR adapt to lead a multigenerational workforce with confidence? Do you need to change your HR practices or how you manage? What does the law say? We’ll answer these questions and more in this engaging and crucial webinar.
Today’s workplace spans five generations—from baby boomers to Gen Z—each bringing distinct work styles, communication preferences and career goals. While this diversity can fuel innovation and creativity, it also creates potential for conflict, misunderstanding and even legal risk. Managers who fail to recognize generational differences may inadvertently favor one group over another, leading to claims of age discrimination or a workplace culture where certain employees feel undervalued.
The key isn’t treating everyone the same—it’s understanding what drives each generation while ensuring your policies and practices remain legally compliant and fair. This webinar will equip you with practical strategies to engage all generations effectively, address common friction points and avoid the legal pitfalls that can arise when generational preferences influence hiring, promotion or management decisions.
Whether you’re navigating a boomer’s resistance to new technology, a millennial’s demand for flexibility or Gen Z’s expectations for purpose-driven work, you’ll leave with actionable tools to manage fairly, legally and successfully across all age groups.
Don’t miss this dynamic session with Suzanne Lucas, aka The Evil HR Lady, known for her wit and knowledge of everything HR. Brenda Neckvatal, HR professional/CEO, had this to say about her: “Suzanne is one of the most engaging and knowledgeable speakers on the subject of Human Resources in today’s world.”
WEBINAR AGENDA:
- Cross-generational engagement. Practical tips to connect with all generations without ignoring a particular group.
- Legal considerations. Can you prefer one generation over another? What the law actually says about age discrimination and protected-class distinctions.
- Fostering unity over friction. How to build alignment and trust across generations through clear goals and inclusive culture.
- Communication strategies that work. Adapting your approach to meet different generational preferences without compromising effectiveness or fairness.
- Flexibility, benefits and expectations. Designing policies that appeal across generations while maintaining consistency and avoiding legal exposure.
- Managing conflict and stereotypes. How to address generational tensions, challenge assumptions and create a respectful workplace for all ages.
✔ Learn how to engage and motivate employees across all five generations without showing favoritism or triggering age-discrimination claims.
✔ Discover practical communication and management strategies that respect generational differences while maintaining fair, consistent policies.
✔ Gain the legal knowledge to confidently navigate hiring, promotion and workplace decisions that involve multiple age groups.
PRESENTED BY:

Suzanne Lucas spent 10 years in corporate HR, where she hired, fired, managed the numbers and double-checked with the lawyers. She left the corporate world to advise people and companies on how to have the best human resources departments possible. Suzanne’s writing has been published at CBS News, Inc. Magazine, Reader’s Digest and many other sites. She’s been named a top influencer in HR. You can read her archives at EvilHRLady.org or check out her Tedx Talk: Forget Talent and Get to Work.
REGISTRATION BONUSES:

Everyone who signs up will receive a copy of Managing Across Generations. Today’s workplace spans four distinct generations, each bringing unique perspectives, work styles and expectations. Learning to manage across these cultures can mean the difference between a cohesive team and a fractured one.

You’ll also receive one month of exclusive access to Managing People at Work, our comprehensive online resource designed to make you a stronger, better-prepared manager. So that you continue to benefit from Managing People at Work, we will continue your subscription after that for the then-current rate, unless you tell us “no, thanks”—your choice.
RECERTIFICATION CREDITS:

Business Management Daily is recognized by SHRM to offer Professional Development Credits (PDC) for SHRM-CP® or SHRM-SCP® recertification activities.

This Program has been pre-approved for 1.25 HR (General) credit hours toward aPHR®, aPHRi™, PHR®, PHRca®, SPHR®, GPHR®, PHRi™ and SPHRi™ recertification through HR Certification Institute® (HRCI®).
WE PROMISE YOU’LL BE SATISFIED:
If this webinar fails to meet your needs in any way, we will refund 100% of your tuition – every penny you paid – but your course materials and registration bonuses will be yours to keep. No hassles, no questions asked.

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